EdgeRed 2025 Unwrapped: Our Year in Data ๐ง๐
As 2025 comes to a close, itโs time to hit rewind and look back at whatโs been another big year at EdgeRed. From complex data projects and thought-provoking blogs to team growth and industry recognition, this year was all about momentum.
Hereโs our 2025, unwrapped.
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๐ฏ Projects That Made an Impact
This year, our team delivered over 160 projects, to 40+ clients, across 18 industries.
From data visualisation and analytics foundations to advanced AI solutions, we partnered with organisations across Australia to turn messy data into meaningful outcomes. No two projects looked the same but every one was grounded in practical impact.
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โ๏ธ Sharing What We Know
In 2025, we doubled down on sharing insights, lessons, and real-world experiences through our blogs. This year, we published 46 blogs , garnering 30,727 total reads!
Among these, our most popular topics were:
- Data Visualisation
- AI
- Team Culture
- Data Tips & Tricks
And the most-read blog of the year?
Analysing the Bucks’ Veteran Core: Data-Driven Insights into NBA Player Longevity and Success
With 3,445 reads, it proved that data storytelling resonates everywhere โ even on the basketball court.
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๐ Growing the EdgeRed Team
This year, EdgeRed grew to 62 data & AI experts across Sydney and Melbourne.
We welcomed new consultants, analysts, engineers, and designers โ all bringing diverse backgrounds, fresh thinking, and a shared love of solving hard problems with data.
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๐ A Workplace Weโre Proud Of
One of our proudest moments of 2025 was being named one of Australiaโs Best Workplaces.
This recognition reflects what matters most to us: trust, flexibility, collaboration, and creating an environment where people can do their best work โ and enjoy doing it.
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๐ค Taking AI to the Big Stage at SXSW
We headed to SXSW Sydney this year to join conversations shaping the future of AI.
From ethical considerations to real-world applications, it was an energising opportunity to connect, learn, and contribute to how AI is evolving โ beyond the hype.
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๐ฑ Our Socials, By the Numbers
We also continued to showcase our team culture and all the fun we have behind the scenes on our social media accounts. Across LinkedIn, Instagram, X, and YouTube, our community continued to grow, accumulating 3,138 followers, made 253,194 impressions and garnered 5,646 likes.
Thanks to everyone who read, shared, commented, and engaged with our content โ we see you, and we appreciate you.
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๐ Looking Ahead to 2026
2025 was a year of growth, learning, and momentum โ and weโre just getting started.
We canโt wait to share whatโs next in 2026. Thanks for being part of the journey.
This blog is written by Moon.
About EdgeRed
EdgeRed is an Australian boutique consultancy with expert data analytics and AI consultants in Sydney and Melbourne. We help businesses turn data into insights, driving faster and smarter decisions. Our team specialises in the modern data stack, using tools like Snowflake, dbt, Databricks, and Power BI to deliver scalable, seamless solutions. Whether you need augmented resources or full-scale execution, weโre here to support your team and unlock real business value.
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